Love/hate with Nike RunningPosted: June 29, 2011
I LOVE Nike. Sometimes as I get dressed for a run I think about the fact that I look like I’m sponsored by Nike… but I pay them! (or my mom does)
WE ARE NIKE!!!
My love for Nike didn’t happen overnight. Rather, I think it is a result of tons of smaller influences that Nike marketing strategies have had on my life.
1. My first real soccer team’s uniform was all Nike, so I had to buy Nike stuff to match it, and I got used to the feel and fit of the Nike products. Soccer socks vary a LOT by brand, and it is so annoying to have your shoe fit differently. Plus, Mia Hamm was wearing Nike.
2. Oregon=Nike. Visiting the Nike campus (athlete heaven) and the 50% off everything employee store would make you want to work at Nike, too. Plus, you end up with a lot of Nike stuff when it is 50% off!
3. Nike products are super fun, colorful and edgy, but they are also really consistent. There is no way I am going to buy and wear some mystery shorts for a race, but I will buy a new pair of the shorts I already have… in a new color! The small changes in product design either seriously annoy me or send me head over heels thinking the designers are geniuses.
Ex. Tempo shorts… a look at their recent history and evolution.
-Addition of little fabric flap over inner pocket so that your keys don’t fall out! +
-Recent change positioning inner pocket in back rather than in front so that my keys clink-clink on my rear the whole run? WTF
It is only recently that I started to wear Nike shoes. I went through a lot of hip/foot problems with lots of other shoes until I found the Lunarglide+. Actually, I only tried them on because my mom owned a pair for wearing to the gym (not running), but I didn’t want to wear my running shoes in the pouring rain on a short run the day before a long run. I tried them and… I loved them!
Now I still wear my babies (stolen from my mom) every few weeks, but they are pretty beat up from marathon training, and no longer available in stores OR online. I don’t really like the lunarglide 2. I have weird foot pains sometimes and shin splints more than ever. Curse you, Nike… until today, when I got this email…
Introducing the Nike LunarGlide+ 3
To be continued…